AI-Powered Digital Marketing Course

AI-Powered Digital Marketing

Master AI-powered digital marketing in 20 live hours. 8 modules covering SEO, paid ads, content & automation. CPD-accredited by DAIDU Academy — built for UAE & global marketers ready to grow faster with AI.

Already Enrolled? Sign In Call to action

Course curriculum

8 live modules · 20 hours · CPD-accredited

1. Session 1 – Recording & Resources
2. Welcome & Course Introduction
3. Course Overview: 8 Modules Roadmap
4. Digital Marketing Fundamentals: SEO, SEM & Social Media
5. AEO, Personal Branding & Lead Generation
6. The Sales Funnel & Customer Journey
7. AI in Everyday Life & Types of AI
8. Prompt Engineering & Marketing Workflows
9. Using ChatGPT: Custom GPTs & Projects
10. The Digital Audit Framework
11. Live Demo, Q&A & Module 1 Wrap-Up
12. Module 1 Practical Assignment: Digital Presence Audit & Strategy Foundation
13. Module 1 Feedback & Reflection
14. Module 1 Quiz: AI Fundamentals & Digital Marketing
15. Module 1 eBook – Foundations, Strategy, Audit & AI Marketing Guide
16. Module 1 Presentation
1. AI Logo Creation: From Concept to Final Design
2. Brand Guidelines: Strategy, Structure & Design with AI
3. Gamma.ai for Business Documents: Proposals, Contracts & Responsible AI Use
4. Your AI-Powered Business: Export, Monetise & Next Steps
5. Module 2 Resources: Recordings, Slides & Ebook
6. Module 2 Practical Assignment: Build a Brand Identity with AI
7. Module 2 Slide Deck: Brand & Digital Asset Creation
8. Module 2 Feedback Survey
9. Module 2 Knowledge Check
10. Module 2 eBook – Brand, Website, GMB & Digital Presence Guide
1. Welcome & Session Overview
2. Module 2B Resource eBook – Website, GMB, Social Setup & Landing Pages
3. Website Ingredients & Sitemap
4. Call to Action, Design & Social Proof
5. Using ChatGPT Agentic Mode for Website Planning
6. Domain & Hosting Explained
7. Building the Website with 10Web
8. Publishing the Website
9. Google My Business Profile
10. HeyGen AI Avatars & Video Creation
11. Accessing the LMS & Closing
12. Module 2B — Presentation
13. Module 2B Practical Assignment: Build Your Digital Presence Blueprint
14. Module 2B — Feedback & Reflection
15. Module 2B Quiz — Website, GMB & AI Website Building
16. Module 2B — Key Takeaways & Next Steps
1. Session 4 — Welcome, Recap & Module Overview
2. Choosing the Right Social Media Platforms
3. Setting Up Business Pages, Accounts & Profiles
4. AI Logo Optimization & Social Media Banner Creation
5. Bio, Username, Highlights & Profile Optimization
6. Landing Pages, Copywriting Frameworks & Offer Creation
7. Social Media Content Strategy, Algorithms & Posting Framework
8. Module 3 Ebook: AI for Social Media & Content Creation
9. Module 3 Knowledge Check: Social Media Setup & Content Strategy
10. Module 3 Feedback Survey: Social Media Setup & Content Strategy
11. Module 3 Presentation: Social Media Setup & Content Strategy
12. Module 3 Practical Assignment: Build Your Social Media Content System
1. S5 - 01. Social Media Audit, Content Pillars and Platform Priorities
2. S5 - 02. Platform Strategy, Content Formats and Google Business Profile
3. S5 - 03. Account Setup, Bio Optimization and Visual Design Rules
4. S5 - 04. Content Calendar, Copywriting Hooks and Hashtag Strategy
5. S5 - 05. AI Tool Stack, Research Tools, NotebookLM and Suno.ai
6. S5 - 06. AI Poster Creation and Lovart Carousel Workflow
7. S5 - 07. Canva Editing, Quality Checks, Batch Creation and Final Q&A
8. S5 - Summary
9. Module 3B Presentation: AI Social Media Content Creation & Content Strategy
10. Module 3B Ebook: AI Social Media Content Creation & Content Strategy
11. Module 3B Knowledge Check: AI Social Media Content Creation
12. Module 3B Practical Assignment: Build a Social Media Content System
13. Module 3B Feedback & Reflection
14. Module 3B Key Takeaways & Next Steps
1. 01. Welcome, Recap, Short Video Strategy & AI Script Planning
2. 02. AI Product Photography, Lifestyle Shoots & Brand Visuals
3. 03. Google Vids & Veo 3 for AI Product Video Clips
4. 04. HeyGen Avatars, Voice Cloning & Consent Process
5. 05. HeyGen Video Agent, Corporate Videos & Client Examples
6. 06. Captions.ai, CapCut, Edits App & Higgsfield AI
7. 07. Opus Clip, Influencer Marketing, WhatsApp Business & Capstone Briefing
8. S6 - Summary
9. Module 3 Presentation: AI for Social Media & Content Creation
10. Module 3C Ebook: AI Video Creation, Product Visuals & Social Media Tools
11. Module 3C Key Takeaways & Next Steps
12. Module 3C Knowledge Check: AI Video Creation & Tool Strategy
13. Module 3C Practical Assignment: Build an AI Video Content Workflow
14. Module 3C Feedback & Reflection
1. S7 - 01. Social Media Strategy and Audit Framework
2. S7 - 02. Platform Strategy, Content Types and Account Setup
3. S7 - 03. Content Calendar, Copywriting and Audience Personas
4. S7- 04. AI Tools for Video and Poster Creation
5. S7 - Summary
6. Module 3D Resources: Presentations, Ebook & Learning Materials
7. Module 3D Presentation: AI for Social Media & Content Creation
8. Module 3D Additional Presentation: Introduction to AI in SEO & AEO
9. Module 3D Ebook: Social Media Wrap-Up, SEO/AEO Foundations & Keyword Strategy
10. Module 3D Knowledge Check: Social Media Wrap-Up, SEO & AEO Foundations
11. Module 3D Practical Assignment: Social Media Repurposing & SEO Keyword Foundation
12. Module 3D Feedback & Reflection
1. S8 -01. On Page SEO Meta Titles Descriptions and AI Analysis
2. S8- 02. On Page SEO Tools SEOquake, Google Analytics and Tag Manager
3. S8-03. Local SEO, Site Map Planning, Blog Strategy and SEO Mistakes
4. S8 - 04. AEO -Answer Engine Optimization
5. S8- 05. Pillar-Cluster Strategy and Website Architecture
6. S8- 06. Off-Page SEO Backlinks and Social Media Integration
7. S8 - 07. Summary
8. Module 4 Quick Recap
9. Module 4 Knowledge Check: AI for SEO & AEO
10. Module 4 Practical Assignment
11. Module 4 Feedback & Reflection
12. Module 4 Presentation: AI For SEO & AEO
13. Module 4 EBOOK
1. S9 - 01. AEO and SEO- Understanding Answer Engine Optimization
2. S9- 02. Sitemap Keyword Mapping and Website Build with Custom GPT
3. S9- 03. Backlinks Blogging Strategy and Content Repurposing Across Platforms
4. S9 04. WhatsApp Lead Strategy Business Advice and Closing
5. S9- 05 Summary
6. Module 4B Presentation
7. Module 4B EBOOK
8. Module 4B Quick Recap
9. Module 4B Knowledge check
10. Module 4B Assignment
11. Module 4B Feedback & Reflection
1. S10 01. SEO Strategy, Website Decisions & Pillar Cluster
2. S10 02. SEO Tools & Tracking Setup — Analytics, Search Console & Microsoft Clarity
3. S10 03. AI-Powered Paid Ads — Framework, Production vs Automation & Winning Ad Structure
4. S10 04. Google Ads Deep Dive — Keyword Match Types, Competitive Audit & Landing Page
5. S10 05. Meta Ads Strategy — Funnels, Retargeting, Lookalike Audiences & Platform Comparison
6. S10 06. Summary
7. Module 5 Quick Recap
8. Module 5 Knowledge check
9. Module 5 Assignment
10. Module 5 Feedback & Survey
1. S11 01. Google Ads vs Meta Ads — Core Strategy and AI Automation
2. S11 02. Campaign Planning with AI — Goal_ Platform_ Audience and Competitive Audit
3. S11 03. When to Run Ads_ Brand Visibility and Influencer Marketing
4. S11 04. Google Keyword Research_ Match Types and Negative Keywords
5. S11 05. Google Ads Budget_ Bidding Strategies and Account Management
6. S11 06.Summary
7. Module 5B Quick Recap
8. Module 5B Knowledge Check
9. Module 5B Assignment
10. Module 5B Feedback & Reflection
1. S12 - 01. Google Ads KPIs and Performance Metrics
2. S12 - 02. Auction Insights and Keyword Bid Strategy
3. S12- 03. Meta Ads Strategy and Creative Planning
4. S12 - 04. Technical Setup for Google Ads and Meta Ads
5. S12 - 05. AI-Powered Reporting and Campaign Analysis
6. S12 - Summary
7. Module 5C Quick Recap
8. Module 5C Knowledge Check
9. Module 5C Assignment
10. Module 5C Feedback & Reflection
1. S13- 01. Welcome_ Capstone Overview _ Project Goals
2. S13- 02. Marketing Audit_ Digital Presence _ Social Media Setup
3. S13 - 03. Paid Ads_ Analytics_ KPIs _ Final Deliverables
4. S13- 04. Internship Roadmap_ Professional Standards _ Q_A
5. S13 - Summary

About this course

$550.00
153 lessons
29 hours of video content
20 Live Hours
8 Modules
CPD Accredited

What You'll Learn

8 modules designed to make you a confident, AI-powered marketer

Use AI tools to plan, create, and optimise marketing campaigns
Run smarter paid ads on Meta and Google using AI targeting and automation
Generate high-quality content at scale using AI writing and design tools
Analyse campaign performance and make data-driven decisions with AI
Build custom GPTs and AI workflows tailored to your business
Apply ethical AI practices and stay ahead of future marketing trends
Master SEO strategy with AI-powered keyword research and content planning
Automate repetitive marketing tasks and save hours every week

Why This Course

Everything you need to know before you enroll

20 Live Hours

8 instructor-led live sessions delivered via Zoom — not pre-recorded videos
CPD Accredited

Officially accredited by DAIDU Academy, CPD Provider No. 50952
Small Cohort

Limited seats per batch to ensure personal attention and better learning outcomes
UAE & Global Focus

Built specifically for marketers in the UAE and GCC, with global frameworks that apply worldwide

Frequently Asked Questions

Everything you need to know before enrolling

Is this course live or pre-recorded?

This is a fully live program delivered via Zoom. All sessions are instructor-led with real-time interaction. Recordings are made available after each session.
Do I need prior marketing experience to join?

No. The course is designed for both beginners and working marketers. Whether you're just starting out or looking to upgrade your skills with AI, this course is built for you.
What is CPD accreditation and why does it matter?

CPD stands for Continuing Professional Development. Our accreditation (Provider No. 50952) means the course meets internationally recognised standards for professional training — valuable for your CV and career.
How do I get my certificate?

Upon completing the course, WhatsApp us at 050 258 6294 to confirm your completion. Your digital completion certificate will be issued within 2–3 business days.
How can I enroll or get more information?

Click the Enroll Now button above or WhatsApp us directly at 050 258 6294. We're happy to answer any questions before you commit.

Ready to future-proof your marketing career?

Join the next cohort of DAIDU Academy's AI-Powered Digital Marketing course — CPD accredited, live, and built for real results.

Enroll Now — Seats Are Limited