Course curriculum

8 live modules · 20 hours · CPD-accredited

    1. 01 - Welcome, Introduction & Module Overview

    2. 02 - Digital Marketing, SEO, SEM & Google Ads

    3. 03 - Social Media, AEO & Personal Branding

    4. 04 - Introduction to AI & How AI Changes Marketing

    5. 05 - Prompting, ChatGPT, Audit Framework & Q&A

    6. Module 1 Presentation Slides

    7. Module 1 Practice Task: Digital Marketing Audit

    8. Module 1 Feedback Survey

    9. Module 1 Quiz: Foundations, Strategy & Research

    10. Before You Move to Module 2 Checklist

    11. Module 1 eBook – Foundations, Strategy, Audit & AI Marketing Guide

About this course

  • Free
  • 11 lessons
  • 2 hours of video content
  • 20 Live Hours
  • 8 Modules
  • CPD Accredited

What You'll Learn

8 modules designed to make you a confident, AI-powered marketer

  • Use AI tools to plan, create, and optimise marketing campaigns

  • Run smarter paid ads on Meta and Google using AI targeting and automation

  • Generate high-quality content at scale using AI writing and design tools

  • Analyse campaign performance and make data-driven decisions with AI

  • Build custom GPTs and AI workflows tailored to your business

  • Apply ethical AI practices and stay ahead of future marketing trends

  • Master SEO strategy with AI-powered keyword research and content planning

  • Automate repetitive marketing tasks and save hours every week

Why This Course

Everything you need to know before you enroll

  • 20 Live Hours

    8 instructor-led live sessions delivered via Zoom — not pre-recorded videos

  • CPD Accredited

    Officially accredited by DAIDU Academy, CPD Provider No. 50952

  • Small Cohort

    Limited seats per batch to ensure personal attention and better learning outcomes

  • UAE & Global Focus

    Built specifically for marketers in the UAE and GCC, with global frameworks that apply worldwide

Frequently Asked Questions

Everything you need to know before enrolling

  • Is this course live or pre-recorded?

    This is a fully live program delivered via Zoom. All sessions are instructor-led with real-time interaction. Recordings are made available after each session.

  • Do I need prior marketing experience to join?

    No. The course is designed for both beginners and working marketers. Whether you're just starting out or looking to upgrade your skills with AI, this course is built for you.

  • What is CPD accreditation and why does it matter?

    CPD stands for Continuing Professional Development. Our accreditation (Provider No. 50952) means the course meets internationally recognised standards for professional training — valuable for your CV and career.

  • How do I get my certificate?

    Upon completing the course, WhatsApp us at 050 258 6294 to confirm your completion. Your digital completion certificate will be issued within 2–3 business days.

  • How can I enroll or get more information?

    Click the Enroll Now button above or WhatsApp us directly at 050 258 6294. We're happy to answer any questions before you commit.

Ready to future-proof your marketing career?

Join the next cohort of DAIDU Academy's AI-Powered Digital Marketing course — CPD accredited, live, and built for real results.